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British Airways Unveils New Club Suite

The new business class product will launch on one of the carrier’s A350 aircraft in July, and will feature a sliding door and 40 percent more storage space

British Airways has unveiled its long-awaited new business class seat, which will launch on the carrier’s first A350 aircraft in July. Branded the Club Suite, the product features a sliding door, 40 percent more storage, and a 1-2-1 layout with direct aisle access for all passengers.

New features include a vanity unit and mirror, IFE screen measuring between 17 and 18.5 inches depending on the aircraft, with the ability to watch inflight entertainment from gate-to-gate, and PC / USB power ports.

The current Club World ying-yang layout has been replaced by a Collins Aerospace Super Diamond seat in a herringbone formation. There will be 56 Club Suites in the A350 Club World cabin, along with another 56 World Traveller Plus seats, and 219 in World Traveller.

World Traveller Plus will benefit from new furnishings including a new pillow and warm quilt and new amenity kit, and the A350 aircraft will have WiFi throughout. It’s important to note that the new suite will initially only be available on a fraction of BA’s long-haul aircraft, with four A350 deliveries expected this year, as well as two retrofitted 777-200s.

BA says that it will roll out the new product “in a carefully managed program designed to minimize disruption to customers.”

The A350 will operate on selected short-haul crew familiarization flights to Madrid in August and September, before being rostered onto selected services to Toronto and Dubai from October. The exact delivery date of the first A350 will be confirmed in June, with A350 long-haul flights currently being sold from October 1. Beyond that the carrier will begin to roll out the Club Suite “on further long-haul aircraft across the network” from the start of 2020.

Commenting on the news Alex Cruz, British Airways’ chairman and CEO, said:  “The arrival of our first A350 featuring our new Club Suite is one of the most exciting developments in our £6.5 billion investment program. We’ve worked hard to ensure every aspect of the Club World experience from the lounges we’ve refreshed, to the new gourmet menus from Do and Co on flights from Heathrow, and the luxurious bedding we’ve introduced from The White Company exudes the very British style and quality customers expect from us.”