This year the airline continues its partnership with Susan G Komen and celebrates ten employees who have beat the disease.
“Breast cancer is a personal and all too real battle for thousands of our team members and tens of thousands of our customers,” said Chris Singley, Managing Director of Community Relations & Employee Engagement for American. “It’s a disease that has touched us all in one way or another and we stand with Susan G. Komen to raise funds, build awareness and take action in the nonstop fight against breast cancer.”
While the bright pink uniforms create awareness, the airline is doing more to help find a cure. This year awareness and funds are being raised by:
AAdvantage® customers can receive 20 AAdvantage miles for every $1 donated to Susan G. Komen with a minimum donation of $25 from Oct. 1 to Oct. 31.
Team members who are survivors of breast cancer will be prominently featured on aa.com, on our flight and gate information display screens, in our Admirals Clubs and more at airports around the world.
Pink will play a prominent role in flight. Customers will notice that everything from beverage napkins to the inflight menu, amenity kits, Wi-Fi portal and more have gone pink for the month of October.
For the first time ever, customers can donate directly to Komen while in flight.
Team members around the world are purchasing and wearing American-branded pink items with 30 percent of the proceeds from every sale benefiting the organization.
“It makes me incredibly proud that American supports the fight against cancer of all types, but I especially love seeing everyone wear pink during October,” said Crossley, a two-time breast cancer survivor. “It reminds me that breast cancer awareness is important to my fellow team members. During this month, we all come together to raise funds, share stories and more importantly, celebrate our victories.”
If you want to learn more, visit aa.com/bepink.