Business Treaveler logo

Travel news, reviews and intel for high-flyers

New York City Is the New Sweet Spot for Start-Ups and Entrepreneurs

NYC is seeing a surge of entrepreneurial activity and new business interest

by Business Traveler

December 13, 2023

Credit: Jermaine Ee/Unsplash

New York City is seeing a surge of entrepreneurial activity and new business interest. And it’s not hard to see why.

As the 9th-largest economy in the world with a gross metropolitan product (GMP) of more than $2 trillion and a workforce of over four million, the city offers unmatched scale for businesses to expand. And with the city now having gained back—and surpassed—all jobs lost during the pandemic, NYC is truly back in business.

Credit: Redd F/Unsplash

Of course, it’s not just size that sets NYC apart. It’s the breadth and variety of talent, experience, and backgrounds that make it thrive. Above all, NYC is driven—and defined by—diversity. The city’s workforce is 45 percent foreign-born, from over 150 countries, with over 200 languages spoken across NYC’s five boroughs. And that diversity of talent means companies can find the people they need here faster than they can anywhere else in the world. No job is too big for New York—or for New Yorkers.

When people think about New York, a lot comes to mind. Wall Street. Media. Skyscrapers. Real estate. New York is the finance and media capital of the world. But it’s so much more than that. Boasting more than 9,000 tech businesses, over 25,000 tech-enabled startups, and 100+ incubators and accelerators, NYC is a $147 billion startup ecosystem that’s increasingly able to go toe-to-toe with Silicon Valley.

Credit: Jonathan Roger/Unsplash

The safest big city in America, NYC is also a fantastic place to live; raise a family; and take in world-class cultural amenities from restaurants to parks, sporting events, museums, groundbreaking theatre, musical performances, and everything in between.

Whether you’re a major multinational or a startup, NYC offers limitless opportunities for growth. Discover more.