Overseas Leisure Group, a luxury travel operator in 34 countries worldwide, released new survey results that show a rising consumer demand for hotels and resorts to open their doors in time for the summer vacation season among consumers who have spent the past months on quarantine lock-down.
The nationwide survey by the leading Miami-based travel group was conducted among 2,000 travelers in the US between April 20 and April 22. The results revealed a series of positive trends in tourism for the immediate future and remainder of the year.
Despite the current Coronavirus pandemic, the survey shows that 72 percent of Americans are already making plans for their next vacation and 35 percent of travelers would consider a vacation as early as this summer.
Other results from the nationwide study include:
• 82% of the country considers the travel market to be on pause rather than permanently transformed.
• 42% of people are ready to make a reservation now if it was risk free (no deposit / cancellation fee).
• 45% of those surveyed would plan to travel outside of the United States.
• 78% of travelers would journey by air for their next vacation.
• 26% of vacationers would opt for staying at a trendy beach resort as their next destination.
Complete results from the survey conducted by Overseas Leisure Group can be viewed here.
The statistics showing a robust percentage of travelers who would consider traveling outside of the US (42%) can be contrasted to a recent Harris Poll surveys that show only 28 % of travelers being willing to set out on the road three months after government officials declare relaxing of restrictions.
“Our nationwide survey offers some excellent insight in to which direction we can expect to see the travel market head following the current wave of Coronavirus,” Felix Brambilla, CEO of Overseas Leisure Group said in a statement. “After more than six weeks of confinement, dreams of resuming our adventures are increasingly front-of-mind. We are seeing a higher-than-usual interest in more secluded staycations, away from the crowds, and domestic destinations where regulations are less likely to be an obstacle. Our network of travel advisors came up with an early solution to allow travel planning again, and we’ll shortly be announcing an attractive proposition for those who require a risk-free option for their summer and fall bookings.”
Brambrilla told Business Traveler USA that, “this survey provides important data to the business travel segment. With an overall positive attitude towards short term travel and an astonishing 78% of people willing to fly again, it will encourage business leaders to take advantage of the government advisories, favoring meaningful travel ahead of non-essential vacations.”