How to Manage Your Website on the Road
When you travel often for businessyou have an opportunity that not many in your industry have – new experiences.
December 20, 2018
If you travel often to go to different events or conferences, then you have a unique position that is perfect to take advantage of. By having your own personal website, you can set yourself apart as an industry leader. In time, this will give you massive leverage when job seeking, and give you a voice that others listen to.
Managing such a site, however, can be difficult, so to manageit while you are on the go successfully you will need to:
Ensure It Works Perfectly at Home
The best way to use your website on the go is to make sure it is perfect before you head out. To ensure that your site is up to snuff, you will need to:
· Clear Out All the Bugs
Have friends and family go through your website with different tasks in mind, ideally when using a variety of different platforms. Ensure it can be usedon Chrome, Safari, Firefox, and even Internet Explorer. Then double check that all of these platforms work on mobile as well as desktop, and that your loved ones can easily accomplish the tasks you have given them. You will also want to use Google Analytics to understand user behavior,so that you can then make the right changes for the future.
· Improve Site Performance
A well-designedwebsite, however, is not enough. Site performance considerations to make includethings like site speed, site security, SEO improvements, and even personalization tools. Depending on your goals, your site should be optimizedfor the experience that you want to provide, all while being an excellent website in the eyes of search engines.
· Hire an SEO Specialist
If you are serious about becoming an industry leader, then you need to ensure your site can be found and picked up by Google. CreatifDigitalis an SEO Austin agency that specializes in web design, SEO, and PPC marketing, making them a great choice to completely overhaul your website for performance and ranking performances. Once everything is set up and ready to go, you canwrite articles, keep your followers up to date, and of course engage with them all from your laptop or even your phone, depending on how busy you are.
How to Manage Your Website on the Go
Once your site is ready and optimized, you can then start to update it on the go. This will help set you apart from your competition andreallysituate yourself as an industry leader:
· Draft Articles as You Go
Articles should be more in-depth than a blog update, so to provide the best and most up-to-date information you should draft them as you go, adding statistics, data, and even photos as you move from A to B. When you have time, you can then clean them up and publish them on a schedule.
· Keep Your Followers Up to Date
Your blog, on the other hand, can be done on the go and right from your home. It is how you can be the first to publish new information, and how you can be a keyfigure to follow. Do this on your website and social media.
· Respond When Users Engage with You
Finally, remember to respond to comments, questions, and mentions from your followers. It is how you will grow your relationship with internet users and get repeat visits.
Your website needs to work perfectlyso that you can keep updating it on the go. Only then can you be a greatresource for everyone in your industry.