JSX Bets on Luxury Turboprops for Its Next Growth Phase

Public charter air carrier JSX has announced plans to begin operating business-class only flights using an ATR turboprop aircraft as early as this year.

Dallas-based JSX currently operates semi-private charter flights with regional jets, taking customers from point to point across the United States. Primarily operating out of Dallas and the Southwestern States, it also offers services to Westchester County (HPN) in New York State, Florida, and two international routes to Cabo San Lucas (CSL) in Mexico.

Photo: Courtesy of JSX

The public charter jet service provider promises privacy, comfort, exemplary service, and flexibility for those unable to afford the cost of chartering a private jet. It has become renowned for operating out of dedicated private terminals, where passengers can check in for their flight just 20 minutes before departure. Travelers can also enjoy generous baggage allowance, a premium ‘business class’ experience onboard, and free, high-speed Wi-Fi thanks to JSX’s partnership with Elon Musk’s Starlink.

New Aircraft Type

Launched in 2016, the carrier currently has a fleet of 48 Embraer ERJ-135 and ERJ-145 aircraft, each fitting up to 30 passengers. However, it’s now set to expand its fleet further with the addition of two leased ATR 42-600 turboprop aircraft, as announced at the Paris Airshow, by the end of 2025.

It has also signed a Letter of Intent to purchase 15 new ATR aircraft in 2026 (either 42-600s or All-Business Class 72-600s) with the option for ten more.

Photo: A render of the Business Privilege seats by ATR. Courtesy of ATR

These aircraft will feature the ATR HighLine cabin interior, which includes 30 premium seats configured in a 1-1 formation. And while turboprop aircraft aren’t as quick as regular commercial jets, they will enable JSX to operate a wide range of new routes.

“The ATR-600 series will bring over 1,000 new airports into reach for JSX, expanding access to reliable public charter flights across the great United States,” said Alex Wilcox, Chief Executive Officer at JSX. “Many of these airports were, until now, reserved only for those who had the means to fly private.

Photo: Courtesy of ATR

“I am confident that our Customers will love the ATR product, not just for the variety of new routes it allows JSX to operate, but also for its quiet cabin and comfortable seating. When paired with our award-winning JSX hospitality, the addition of the ATR marks an innovative step forward in our company’s unyielding mission to increase the safety, speed, and convenience of air travel that moves our country forward.”

ATR’s agreement with JSX marks the manufacturer’s first entry into the U.S. public air charter market. The last main operator of ATR aircraft in the country was Florida-based regional carrier Silver Airways, which ceased operations on June 11^th.

Photo: Courtesy of ATR

“We are delighted to welcome JSX as a new ATR operator and to see our aircraft entering a dynamic new market segment in the United States,” said Nathalie Tarnaud-Laude, Chief Executive Officer at ATR. “JSX’s unique model, blending the exclusivity of regional aviation, is a perfect match for our ATR HighLine cabin collection.

“This partnership highlights the increasing demand for low-emission, high-end air travel, driven by the exceptional performance of turboprop technology. We look forward to supporting JSX’s vision and further reinforcing ATR as the leading choice for regional aviation in the U.S.”